"AI's impact is far-reaching, touching every aspect of our digital interactions," Shibu continues. "Real-time transcriptions and language translation are breaking down communication barriers, while smart summarisation and gesture recognition are streamlining workflows and enhancing productivity. As AI continues to evolve, its integration into everyday tools like video conferencing platforms will only deepen, driving efficiency, accessibility, and security in unprecedented ways."
"We must involve a diverse group of people in the development process itself because then it will ensure different perspectives and needs are considered, creating a more balanced and inclusive AI system," he said.
"Ensuring the human element remains central to any kind of AI initiatives, we must ensure there is always a human in the loop for critical decision-making processes."
Advanced Analytics and Insights
Integrating AI-driven solutions, Genpact significantly enhances business outcomes such as productivity, customer and employee experiences, and profitability. AI-powered automation tools manage repetitive tasks such as data entry, document processing, and scheduling, freeing human resources to focus on more complex and value-added activities, thus boosting overall productivity.
Genpact leverages AI to enhance customer engagement and support. AI-driven chatbots and virtual assistants provide 24/7 customer service, addressing queries, resolving issues, and guiding users through various processes. These AI systems deliver personalised interactions that mimic human conversation, improving customer satisfaction and loyalty. Additionally, natural language processing (NLP) technologies help in understanding and interpreting customer feedback, allowing for continuous improvement in service delivery.
Financial Services Optimisation
In the financial services sector, Genpact employs AI to optimise various processes such as fraud detection, risk management, and regulatory compliance, demonstrating the transformative power of technology in these critical areas.
"We operate in a broad set of industry verticals such as high-tech, manufacturing, consumer packaged goods, retail, life sciences, healthcare, and financial services like banking, insurance, and capital markets," says Shibu.
Furthermore, AI ensures compliance with regulatory requirements. "AI helps drive compliance by continuously monitoring and analysing relevant data," Shibu adds, highlighting the comprehensive capabilities of AI in maintaining financial integrity.
Ethical AI and Human-Centric Approach
A critical aspect of Genpact’s AI strategy is its commitment to ethical AI and a human-centric approach. This ensures that AI systems are designed to augment human decision-making, rather than replace it entirely.
"Ensuring the human element remains central to any kind of AI initiative is something I think about every single day," explains Shibu. "We need to implement a variety of strategies and practices to make this happen. By embedding certain practices into specific AI initiatives, both developers and providers like Genpact can ensure that the human element remains central, fostering technology that enhances human life aspects and human dignity."
This commitment to ethical AI and human-centric design is at the core of Genpact’s AI strategy. By prioritising human involvement, transparency, and accountability, Genpact not only ensures the ethical use of AI but also fosters trust and reliability in its AI-driven solutions.
“When engaging business executives to inspire them to establish a Generative AI Center of Excellence, the paramount concern that consistently surfaces is data security,” says Shibu. The importance of data security cannot be overstated, particularly when it comes to the realm of Generative AI and this concern is not without merit. In the age of digital transformation, businesses handle vast amounts of sensitive data, so ensuring this data is protected from breaches, leaks, and other forms of unauthorised access is crucial. Genpact prioritises data security with its robust cybersecurity measures and continuous monitoring.
The company's approach underscores the importance of balancing technological advancements with ethical considerations to create a future where AI enhances rather than detracts from human experiences.
Case Studies and Success Metrics
"We are engaged in over 2,000 AI conversations every month across our diverse client base spanning multiple industries," states Shibu. "In the past 18 months, we have developed over 50 generative AI hero solutions. These solutions have undergone hundreds of pilots at our AI innovation centres around the globe."
He continues, "These hero solutions include a knowledge assistant, billing optimisation tool, dispute assistant, terms and conditions copilot, vendor assistant, and an AI-based reconciliation module. Think of these various hero solutions—all large language models—built in partnership with OpenAI, Microsoft Azure, and AWS. These solutions are now being integrated into our clients' businesses."
Partnerships always drive value
Partnerships are pivotal in advancing AI capabilities and applications, as evidenced by the collaborations between Genpact and leading technology providers like Microsoft, AWS, and ServiceNow. These alliances are instrumental in harnessing the power of generative AI to deliver cutting-edge solutions across industries.
The philosophy of "inch wide, mile deep" adopted by Shibu underscores the significance of deep domain and industry knowledge. This approach ensures that AI solutions are not only technologically advanced but also highly relevant and tailored to the specific needs of different clients. By combining a deep expertise in finance and accounting, supply chain, business analytics, and core operations with the cutting-edge technologies provided by their partners, Genpact can deliver unparalleled value to its clients.
Read the full story HERE.
**************
Make sure you check out the latest edition of FinTech Magazine and also sign up to our global conference series - FinTech LIVE 2024
**************
FinTech Magazine is a BizClik brand
Featured Interviews
"You have to be agile enough to gravitate to whatever needs your help the most, jump in and solve the problems you need to solve."